The UGC agency for supplement brands
What's working in supplement ads right now
We track the live Meta ads of top supplement brands in our Pulse database. Across 1,648 supplement ads from 101 brands, here is what separated the ads still running after 30 days:
- Founder-led ads stayed live 71% of the time, against 58% for standard creator testimonials.
- Authority hooks (a credential, a stat or the founder's reason for making the product) held at 71%. Pain-point openers held at 53%.
- Native, lo-fi captions held at 77%. Kinetic typography held at 42%.
- AI cartoon and avatar ads were the least likely to survive, at 29%.
We created 50,000+ UGC ads that resulted in $100+ million in sales
How we build supplement creative
- 1
Research first: we pull what's scaling in your ad account and across your category before anyone writes a script.
- 2
Credibility in every batch: founder, expert and podcast-style concepts alongside creator testimonials.
- 3
Product in hand, first frame: openers built around the product and a reason to believe.
- 4
Test, read, iterate: we review what your ad account shows and feed it into the next batch.
DON'T TAKE OUR WORD FOR IT
Watch Testimonial
Linnea Schuessler
HUEL
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David Carreno
Viome
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Colin Hatzmann
Bullymake
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Kimberly Lam
SANZO
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Joe Caiola
Thrilly Games
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Kevin Cohen
Cooks Venture
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Brittney Cherry
Dropps
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Alyson Deutsch
Banila Co
WHY CHOOSE US OVERMARKETPLACES
Stop wasting time with hit-or-miss creators. Get consistent, high-converting UGC that scales your brand.
Ready to Dominate with UGC?
Our comprehensive Performance Package provides everything you need to consistently generate high-converting ad creative at scale.
Performance
Ideal for brands ready to scale with consistent, high-quality creative.
What's Included:
- 24 UGC Ads / month
- 3 Content Creators
- Full Licensing Rights
- 3-Week Delivery
- Dedicated Creative Strategist
- Raw Files Included
Even More Wins From Our Clients
Frequently Asked Questions
Everything you need to know about our UGC services and influencer marketing agency expertise
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Supplement UGC Ads: What 1,648 Ads From 101 Brands Reveal
We analyzed 1,648 supplement ads from 101 DTC brands to see which creators, hooks, captions and formats keep running. The patterns, examples and playbook.